It is commonly suggested that to increase your brand presence, you need to be active on all forms of social media. While that may be true, unless your company has a dedicated social media coordinator, finding the time to maintain every platform out there can be extremely time consuming.
here is our guide to choosing the best platform for your business, and how to make the most out of them.
1. Twitter
Who should use it: Everyone – from individuals to the largest multinational corporations
2. Instagram
Who should use it: Lifestyle, food, fashion, personalities and luxury brands
3. LinkedIn
Who should use it: Businesses especially B2B service providers, Recruiters and Job-Seekers
4. Facebook
Who should use it: Everyone and their grandmas
5. Google+
Who should use it: Brands already on the other major social networks, B2B networking, bloggers