Hi everyone,
I have heard that directory links are no longer worth the trouble because they do not determine website ranking on search engines any more yet I keep on seeing new links being put up.
Are Directory Links Still Worth Doing?
Thanks for your advice!
If you are talking about Website Directories, the short answer is yes they are worth it if the directory is trustworthy. If the directory is well managed and doesn't link out to any spam sites or bad neighborhood sites, then it might be a worthwhile link. If the page that your link is going to be on is a page that has a measurable amount of Google PageRank, then it is a good link. If the page your link is on also links out to the other highest quality websites in your niche, then that is a good sign also. It will have a high value of something called
Chei-Rank. Some algorithms consider pages with high CheiRank as being more authoritative pages. Most website directories don't fit into any of those scenarios. Certain ones do, like DMOZ.org for example. In those situations, then Yes the link is worthwhile. Otherwise it is probably not worthwhile.
And if you are going to get any directory links, don't bother trying to get links with keyword rich anchor text. Instead just get links with a bare URL to your website. That makes you less likely to get penalized if you happen to get a link from a site that becomes spammy.