Facebook Page vs. Facebook Group: which wins?

robertdn

Moderator
Hi everyone,

I am thinking about creating a Facebook Group for my business. The business has a Facebook Page with about 10K followers but the organic reach of about 200 viewers maximum is very poor in comparison.

Would it be advice able to commence directing my blog visitors to my Facebook group instead of the Facebook Page?
 

andrewpearson

New Member
In my opinion, both have their advantages and disadvantages. Please note the following points as you make your decision:
- Facebook Pages will provide you with analytics on figures such as Likes, Shares, etc while Facebook Groups do not.
- Posts to Facebook Groups to increase traffic for your site while facebook page is better for likes and engagements.
- A Group is much more sustainable than a Page.
- Pages will show up in Google searches while Groups will not.
 
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