Networking groups? could you please share any details such as links or recommendations?
I am not sure where you are from. Here in the United States, in every city, county and even many towns, there are not-for-profit business groups called
Chambers of Commerce. A local Chamber of Commerce exists to help local business owners succeed in business. One of the ways they do this is by helping introduce business owners to one another through networking events.
For example, in some of the local Chambers in my area, a different member of the chamber will host a networking schmoozer at their place of business. They invite everyone to their business for snacks and drinks where business owners can talk about business with other business owners. A different person hosts the networking event each month. They are open events that allow anyone member of the Chamber to attend. There are lots of business deals made at these events.
This looks like newsletter to subscriber or directly send to website owners?
Not a newsletter. You create a sales letter that presents a sales pitch to business owners. It is a written, printed letter that you would send in the mail. Here is a great book about how to create one -
The Ultimate Sales Letter by Dan Kennedy. I own the book and highly recommend it.
How and where to create and put an information product?
The information product I am talking about here is another written document. It would be a detailed report "a case study" about how you created a new website for a business and their business increased as a result of it. The case study is the proof that your product will help a business. You want to send that to the business owners with your sales letter. That will greatly increase the number of responses you get.