How to optimize a YouTube Channel?

How to optimize a YouTube Channel?

Discussion in 'Search Engine Optimization' started by robertdn, Jan 12, 2015.

  1. robertdn

    robertdn Moderator

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    Hi there,
    What are the steps to optimize or rank a YouTube Channel higher than others?
    I have a channel and uploading videos to it but how to optimize then I need to hear your tips
    please share your ideas
     
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  2. Ricky Britton

    Ricky Britton New Member

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    Certain rules apply just as there are in other Social Media sites like Facebook and Twitter.

    Engagement with the audience is the most important factor. The more the people who Like, Comment or Share your Video, the higher the ranking your Video will get.

    Below are some of my key factors that determine YouTube Ranking:
    - Number of views
    - A better Videos Title
    - Write video Description unique and interesting content.
    - The Videos Ratings determined by Likes, Dislikes.

    Also, don't forget to share or advertising on relevant forums and it's an effective way to increase views for your video.
     
    Last edited by a moderator: May 25, 2015
  3. robertdn

    robertdn Moderator

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    I have already added keywords into my video title and description. It really is working now.
    Thanks for good tips
     
  4. JasonEden

    JasonEden New Member

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    Here is some of my tips:

    1. Channel Name
    Make sure your channel name is different from your channel URL and pick a name that is short, memorable and immediately gives users an idea on what your channel is about.

    2. Channel Description
    The first few sentences are the most important of your channel description as this is the part that appears prominently on your profile.
    Ensure that the first few sentences describe what your channel is about and has relevant keywords.

    3. Channel Icon
    Your channel icon should be a square high resolution image that is 800px x 800px.
    The profile image should clearly show at lower resolutions as well.
    Try and use as minimal text as possible in the Channel icon.

    4. Channel Art
    When creating your channel art always keep in mind that images should be clear, concise and not busy. Remember, busy images are not easy to scale on different platforms - so the simpler they are, the better.
    Channel art should also reflect your brand's personality and be inviting.
    You can also add your website and social media links to the about tab under this section which can then also be featured on your home tab.

    5. Channel Titles
    Include relevant and descriptive keywords towards the beginning of the video titles.
    Keep titles short and simple so they don't get cut off at the character count. Let your titles truly describe the content of the video.

    6. Channel Descriptions
    The video's description is part of YouTube's algorithm so it's important to have relevant keywords in your description in the first sentence.
    Only the first few sentences of your video will appear so make sure you're as concise as possible in the first few sentences.

    7. Channel Tags
    Tags also inform YouTube's algorithm what your videos are about so that they show up on relevant searches.
    Use specific tags that indicate what your video is about categorically. For example if you have a video on how to use a Dutch oven you may want to use tags such as French cuisine, French cooking, Dutch oven recipes, etc.

    8. Channel Thumbnails
    Your video thumbnails should be 640px x 360px and have an aspect ratio of 16:9.
    They should be bright, high contrast and visually compelling.
    There should be continuity from your video thumbnails to what your videos are about.

    Hope this helps.
     
    Last edited by a moderator: May 25, 2015
  5. Rahul Sharma

    Rahul Sharma Member

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    Setup your channel correctly.

    Customize YouTube channel appearance

    Update your Channel Info and Settings

    Change your Tab and Channel Style

    Always add a Feature Video

    Upload videos regularly!